Jesus Tattoo – Little Pencil Ministries
About This Project
Our objective to tell “the greatest love story ever told” centered around the shocking image of Christ taking on the burdens of others on the cross. Billboards were placed in Lubbock and the surrounding areas, directing audiences to an online video that quickly reached nearly 400,000 views. The controversial campaign sparked worldwide news coverage from outlets such as ABC and FOX News. Churches across the nation were invited to participate with Little Pencil Ministries, counseling those who came to the website looking for help, which in turn led to a devotional outreach made available to prison ministries nationwide.
